Tourism development and image enhancement for Dong Thap province in 2021-2025 period

• Implementation time: 2022 - 2023

• Partner: Say Cheese Event and Media Co., Ltd

Dong Thap province is pertaining to the Mekong Delta with many advantages in tourism development and famous as a eco-cultural destination. Dong Thap has unique tourism products and its tourism images associated with key agricultural products such as lotus, rice cultivation,... Tourism development in Dong Thap has initial success, resonating and imprinted in the experience of domestic and international tourists. Tourism has made an important contribution to creating jobs, improving the economic, cultural and social life of the province. However, under the influence of the COVID-19 pandemic, Dong Thap’s tourism faced difficulties and challenges in terms of issues such as ineffective investment, along with the degradation of tourism infrastructure, tourism products entering the recession period, ...

Acknowledging the requirements in tourism development of Dong Thap province in the upcoming era, Center for Nature Conservation and Development (CCD) in collaboration with Say Cheese Event and Media Co., Ltd developed the plan: "Tourism development and image enhancement for Dong Thap province in 2021-2025 period". The plan’s goals are to successfully develop specific tourism products associated with harnessing potential values and advantages of tourism resources in Dong Thap province, ultimately increase visitors, revenue, routes, develop human resource, promotion, digital transformation, tourism infrastructure,...